Costs
Wages in China and
India have been rising 10-20% a year for decades, and, while still much cheaper
than developed world rates, are doubling as quickly as every five years. When the cost of overseas shipping is
included, the difference between developed and developing world costs narrows
further. Though rarely noted in the
media, more jobs are lost due to automation than from offshoring, and labor's
component of overall costs has continued to fall. Manpower urges companies not to offshore at
all if labor consists of 15% or less of a product's overall cost.
Risk
Shipping often
takes weeks, and global supply chains expose companies to political, currency,
climate, intellectual property and many other risks. Boeing, for example, suffered badly by outsourcing
too much of its supply chain, and Samsung used the knowledge it gained
manufacturing for clients and became a competitor, and a triumphant one.
Customers
Much of the
motivation is simply to be close to end markets, where it's easier to respond
quickly to the tastes and demands of local customers. In addition, offshoring enrages many citizens
who are also potential customers, and reshoring can make for good public
relations.
Innovation
Interestingly, one
justification for bringing production "home" is to increase
innovation by having manufacturing and research and development (and, though
the Economist failed to emphasize it, design, data analytics, marketing
and customer service) housed in the same location, a move towards the
"end-to-end" production that Steve Jobs advocated. (Ironically, Apple has outsourced much of its
manufacturing to Foxconn, with a number of high-profile consequences). It's more difficult, on second thought, to
draw a distinction between "core" functions, and superfluous ones.
Herd Behavior
And, to the Economist's
credit, it points out that some of the frenzy for offshoring was caused by
"herd" behavior in the first place. Very simply: some companies did
it merely because other companies were doing it. One quality that Warren Buffett looks for in
managers is independence, to avoid lemming-like behavior.
Conclusion
In the end,
reshoring likely won't happen in revolutionary numbers, but gains in
manufacturing may offset most of the losses in services, and a significant drag
on developed-world workers will be lifted.
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